HOTWORX Brings 24-Hour Infrared Fitness to Panama City
Panama City’s newest infrared fitness studio launches with 24-hour access.
A New Kind of Heat Is Coming to 23rd Street
Panama City’s fitness landscape is about to get a high-intensity upgrade.
HOTWORX Panama City at 23rd is preparing to open its doors, introducing a 24-hour infrared training concept that blends technology, efficiency and sweat equity into one streamlined experience. For anyone craving a smarter way to work out — without sacrificing hours each week — this could be the reset button.
Why HOTWORX Stands Out
Unlike traditional gyms packed with rows of equipment and peak-hour traffic, HOTWORX is built around short, focused sessions inside infrared sauna studios. The workouts pair heat with isometric training — think controlled, low-impact movements that activate muscles deeply and intentionally.
The infrared element isn’t just about intensity. Supporters say it can help increase calorie burn, encourage detoxification through sweat and promote faster recovery. Add in round-the-clock access, and members have the flexibility to train on their own schedule — before sunrise, after work or even late at night.
Each session is led by a virtual instructor, offering structure and motivation without the pressure of a packed class. Whether you’re just beginning your fitness journey or looking to level up your routine, the guided format helps eliminate guesswork and maximize efficiency.
What to Expect at the 23rd Street Location
The upcoming Panama City studio will feature a lineup of infrared sessions including Hot Yoga, Pilates, indoor cycling, HIIT and more — all delivered in private sauna rooms designed for focused training.
Beyond the sauna workouts, members can also take advantage of a functional training zone for strength work and resistance exercises, creating a well-rounded approach to fitness under one roof.
The goal isn’t simply to add another gym to the area. It’s to offer an alternative: a time-conscious, results-driven model that appeals to busy professionals, parents, shift workers and anyone balancing full calendars with wellness goals.
What It Means for Panama City
As Panama City continues to evolve, so do expectations around health and wellness. Residents are increasingly looking for options that align with demanding schedules while still delivering measurable progress.
The arrival of HOTWORX at 23rd signals a broader shift toward technology-driven, time-efficient fitness solutions — and it gives locals a new way to challenge themselves without rearranging their lives to do it.
Construction updates, founding membership announcements and grand opening details will roll out in the coming weeks through social media channels.
Panama City, consider this your warm-up.
The heat is on — and it’s coming soon.
You’re Invited: Kickoff Celebration
The countdown is on — and you’re on the guest list.
Be part of the excitement as HOTWORX Panama City at 23rd celebrates the start of construction and the official launch phase of its new infrared fitness studio.
Date: March 6
Location: 23rd Street, Panama City
What to Expect:
• Music and high-energy vibes
• Giveaways and HOTWORX merchandise
• Exclusive Founding Member specials
• Meet-and-greet with the owners and team
• First opportunity to secure limited founding rates
Whether you’re fitness-curious or ready to lock in your new routine, this is your chance to get in early, ask questions, tour the space plans and see what’s coming before doors officially open.
“We’re beyond excited to bring HOTWORX to Panama City,” Pittman said. “This isn’t just another gym. It’s a completely different workout experience designed for busy people who want maximum results in minimum time. March 6th is just the beginning.”
Dalton Pittman, franchise owner
Come celebrate. Lock in your rate. Turn up the heat — and be part of something new from day one.
