Scenic Sotheby’s International Realty achieved another banner year in 2017. Reaching $681,361,793 in sales – our greatest annual sales volume yet and a 28% increase over 2016 – we made our way to the very top thanks to the trust and support of our valued customers, landing at No. 1 in sales market-wide.
Our year began with the addition of Wes Madden. Hailing from Fairbanks, Alaska where he operated a highly successful real estate team ranked Top 50 in the United States since 2009 – responsible for closing over 4,500 transactions and $1 billion in sales – Wes assumed the role of Chief Operating Office and Sales Manager, exclusively focusing on mentoring Scenic Sotheby’s International Realty agents.
On the heels of a strong first quarter, we opened our third location at City Market Bayside in Destin, establishing a brick-and-mortar presence in an area we long held strong market share in. Along with our original location on Scenic 30A in Blue Mountain Beach near Draper Lake and our flagship location at 30Avenue near Rosemary Beach, we are well positioned to efficiently service buyers and sellers in the Destin, 30A, and Panama City Beach markets.
Making our way into the end-of-year holiday season, we were gifted with 8 talented real estate agents who made the choice to affiliate with the Sotheby’s International Realty brand, bringing our total agent count to 52. Our average agent production of $13M+ is 130% greater than the average agent production of our closest competitor – despite having four times fewer agents.
Our 2017 Notables & Quotables Include:
No. 1 Gulf-front Sales Market-wide
$90,275,000
33% greater than our closest competitor
No. 1 Listings Sold In-house Destin to Rosemary Beach
$362,818,946
27% greater than our closest competitor
No. 1 Lakefront Sales Market-wide
$50,000,500
31% greater than our closest competitor
No. 1 Listings Sold Destin to Rosemary Beach
$346,736,182
23% greater than our closest competitor
720
Total Transactions
$1,324,147
Average Home Sales Price
We are focused on stunning results. Results are, after all, what you want – and we are here to deliver. There is a clear advantage to entrusting your property or property search with a leader, and our record of success speaks for itself.
How can we help you achieve your real estate goals in 2018?