On Thursday, October 29, Scenic Sotheby’s International Realty held its annual Blueprint strategic planning event, a full-day, immersive and interactive workshop dedicated to laying out the vision, goals and operational strategies for the coming year. Blueprint is designed to provide Scenic Sotheby’s International Realty’s team with an in-depth look at the current state of the company, insights into the real estate market and key initiatives for growth and success. The event covers a range of essential topics, including market analysis, company objectives and marketing strategies, focusing on driving operational excellence and strengthening the team’s approach to client service.
In addition to these presentations, Blueprint is a collaborative forum where agents are encouraged to ask questions, share feedback and discuss challenges and opportunities. This open exchange of ideas is integral to the company’s commitment to fostering a supportive and growth-oriented environment. To keep the day engaging and balanced, the Scenic Sotheby’s International Realty team organizes team-building activities throughout the event, such as a spirited “Rock, Paper, Scissors” tournament and other interactive games, along with dedicated meal breaks to encourage connection and camaraderie.
A highlight of Blueprint each year is a guest speaker who brings fresh perspectives and inspiration to the team. This year, Scenic Sotheby’s International Realty was honored to welcome Jim Miller, the executive vice president and managing broker of Jameson Sotheby’s International Realty in Chicago. With a wealth of experience overseeing sales and training at Jameson’s Lincoln Park and Gold Coast offices, Jim shared his insights into market dynamics, leadership and strategic growth. Known for his popular podcast, “Ask Jim Miller,” he also answered questions from agents, providing valuable advice on both business development and personal growth.
The 2025 Blueprint event reflects Scenic Sotheby’s International Realty’s ongoing commitment to excellence, adaptability and team cohesion. By combining strategic planning with team engagement, the brokerage continues to empower its agents to excel in a dynamic real estate market while fostering a collaborative and innovative company culture.
Other notable guests were representatives from our valued sponsors:
Blueprint is an essential event for Scenic Sotheby’s International Realty — an opportunity to take a moment to take stock of what is successful, what could use improvement and what new ideas will propel us into the future.
If you are a Sotheby’s International Realty affiliate member, a local agent looking to make a change, or a potential sponsor interested in more details about this valuable opportunity, please contact marketing@scenicsir.com.
About Scenic Sotheby’s International Realty | Scenic Sotheby’s International Realty has been locally owned and operated since 1998. The firm of 108 full-time real estate agents led by industry veterans Blake Morar, Chris Abbott and Wes Madden focuses on providing unrivaled representation for customers along 30A and from Destin to Panama City Beach. In 2013, the firm affiliated with the Sotheby’s International Realty brand, becoming the local connection to a global brand skilled in marketing unique properties at every price point nationally and internationally. The firm surpassed $1.5 billion in sales in 2023. For more information, visit scenicsir.com.
