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Scenic Sotheby’s International Realty Hosts Strategic Planning Event

Before anything else, preparation is the key to success.

-Alexander Graham Bell

Scenic Sotheby’s International Realty hosted its 2024 Blueprint strategic planning event on Thursday, October 19. Blueprint is an all-day event showcasing an in-depth presentation of the state of the company, the state of the market, company goals, operational refinement and marketing reports. Along with that, the Scenic Sotheby’s International Realty team takes the time to fully address concerns or questions agents may have and set goals for the future. All of this is broken up with a scattering of team-building games such as a company-wide “rock, paper, scissors” tournament and meal breaks.

The brokerage also has a speaker come annually to talk to the company and give a fresh perspective to our team. This year, Jim Miller, the executive vice president and city-designated managing broker of Jameson Sotheby’s International Realty, shared his knowledge and answered questions. Jim oversees sales and training at the firm’s Lincoln Park and Gold Coast offices and is the host of his very own popular podcast “Ask Jim Miller.”

Other notable guests were representatives from our valued sponsors:

Blueprint is an important event for Scenic Sotheby’s International Realty — an opportunity to take a moment to take stock of what is successful, what could use improvement and what new ideas will propel us into the future.

About Scenic Sotheby’s International RealtyScenic Sotheby’s International Realty has been locally owned and operated since 1998. The firm of 100 full-time real estate agents led by industry veterans Blake Morar, Chris Abbott and Wes Madden focuses on providing unrivaled representation for customers along 30A from Destin to Panama City Beach. In 2013, the firm affiliated with the Sotheby’s International Realty brand, becoming the local connection to a global brand skilled in marketing unique properties at every price point nationally and internationally. The firm surpassed $1.9 billion in sales for 2022. For more information, visit

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