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Summer Shopping on the Emerald Coast

Summer is officially here! Look your best when you shop locally this summer from Destin to South Walton.

Start your shopping journey on the East end of Scenic 30A. First, at 30Avenue, start your day with a little movement at Otium, a yoga and fitness shop with the latest active wear styles. In Rosemary Beach, you will find great shops for everyone in the family! Stop by Bombora on Fridays for 15% off flip flops. The kids will LOVE Gigi’s Fabulous Kids Fashion and Toys down Main Street in Rosemary Beach. This store has amazing outfits and toys perfect to keep the kids entertained all summer long.

Take a trip to The Hub Shops located just east of Watersound Beach. There you will find an array of charming boutiques perfect to fulfill your beach life needs. You will love OKO Lifestyle for trendy summer outfits and unique jewelry and OKO Kids, located right next door, for clothes kids truly love. Their private label clothing is all handmade in Dominican Republic. Stop by Yellow Fly Trading Company for great summer styles for both men and women, jewelry, flip flops, hats and graphic tees.

A trip to Scenic 30A would not be complete without Seaside shopping! Take the kiddos to Duckies Shop of Fun for unique, retro toys and also a great selection clothing of for kids. Shop for the perfect bohemian beach look at Perspicacity, or find that sensational beach date dress at Deja Vu. A true must have – Wendy Mignot Fine Pearls and Leather at La Vie Est Belle – featuring the absolute best in both design and quality, and looks to complete any outfit.

WaterColor Beach has some unique boutiques along Scenic 30A. Discover amazing women’s summer dresses from The Fuss Boutique and find classic beach and fishing brands at Old Florida Outfitters. Little Red is a fun boutique for kids filled with adorable outfits and toys.


Make your way to Grayton Beach to discover Grayton Beach Gypsea, (they also have an online store that is worth checking out). Fashionably Late, in Uptown Grayton, has become a local favorite, and perfect for date night attire. Then, it’s on to Gulf Place where you can pop in Affinity Boutique for super funky beach styles, dresses, shoes, jewelry and more.

Unforgettable beach ready outfits can be found at Hemline in Sandestin, which offers Bohemian-infused contemporary women’s clothing, shoes, and accessories.

The Market Shops in Miramar Beach have some wonderful boutiques, like Sirens at the Beach for colorful bathing suits, cover ups, hats and dresses or Wren’s Village Boutique for unique summer clothing unlike any other store in the area. Bijoux De Mer, in City Market Bayside, is the place to find bold and innovative jewelry by Atlanta designer Renee Launiere.

You can always be sure that Kiki Risa in Destin will have all of your favorite designer brands. You are likely to find something you love and will fit you well at You, Me and The Sea Boutique in Destin, no matter what your budget is.

From South Walton to Destin, we have fantastic summer shopping perfect for beach life. Stay in style this summer by shopping local!

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3 Responses to “Summer Shopping on the Emerald Coast”

  • Maryellen Devoe
    Written on

    We love Grayton Beach Gypsea! We often stay at the Geauxing Coastal house nearby and always try to stop by this little shop to see what’s new. Looking forward to trying the other places.

  • We have been staying nearby through Exclusive 30A rentals and shopping there too and in other little boutiques. We love spending time there and its great for me to dip out with my sister and do a little shopping while the guys watch the kids.

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