Advertise in Niche Magazine

    Niche magazine is Northwest Florida’s longest-running and most widely distributed luxury real estate and lifestyle magazine. Since 2005, Scenic Sotheby’s International Realty has published Niche magazine twice a year. A flagship piece of our local luxury real estate marketing campaign, Niche magazine exclusively showcases our latest luxury real estate listings for sale.

    Niche Magazine Print Reach

    Over 20,000 copies of Niche magazine are published each issue and distributed via the following channels:

    • Direct mail to owners of high-end property along 30A, from Destin to Panama City Beach.
    • Targeted placement in over 100 locations along 30A and in Destin that include high-end businesses, boutiques, and dining establishments.
    • Direct mail to more than 150 domestic Sotheby’s International Realty® companies with over 655 offices in 40 states.

    Niche Magazine Digital Reach

    Niche magazine’s online edition is distributed via the following channels:

    • Email to an audience of over 100,000 Scenic Sotheby’s International Realty contacts.
    • Homepage advertising on, which logs 620,000 user sessions on average each month.
    • Sponsored Facebook and Instagram posts on Scenic Sotheby’s International Realty’s accounts.

    Niche Magazine Advertising Rates

    Half Page: $750

    Full Page: $1,500

    Niche Magazine Premium Advertising Rates

    Full Page Inside Front Cover: $2,000

    Full Page 1: $2,000

    Full Page 2: $1,750

    Full Page 3: $1,750

    Back Cover: $2,000

    Full Page Inside Back Cover: $1,750

    Design services are available for an additional cost.

    Niche Magazine Spring 2019 Production Schedule

    Thursday, August 15th: Ad Sales Closed
    Thursday, August 29th: Ad Materials Due
    Thursday, September 26th: PDF Files to Printer
    Thursday, October 10th: Magazines Enter Mail Stream/Magazines on Display

    Calendar, availability, and distribution subject to change based on strategic opportunities and reader and market needs.