Niche Magazine

Include your 30A, Destin, or Panama City Beach property in Niche.

Niche magazine is Northwest Florida’s longest-running, and most widely distributed luxury property magazine.

Properties listed with Scenic Sotheby’s International Realty by August 16th, 2017 will be eligible for our Fall & Winter 2017 issue.

Click here to submit yours today!

Print Distribution

Over 20,000 copies of Niche magazine are published each issue and distributed via the following channels:

  • Direct mail to owners of high-end property along 30A, from Destin to Panama City Beach.
  • Targeted placement in high-end businesses, boutiques and dining establishments along 30A and in Destin.
  • Direct mail to more than 150 domestic Sotheby’s International Realty® companies with over 600 offices in 39 states.

Digital Distribution

Niche magazine’s online edition, hosted at, is distributed via the following channels:

  • Email to an audience of over 60,000 Scenic Sotheby’s International Realty contacts.
  • Sponsored email to an audience of over 6,500 VIE magazine newsletter subscribers.
  • Homepage advertising on
  • Homepage billboard banner advertising on
  • Sponsored Facebook and Instagram posts on Scenic Sotheby’s International Realty’s accounts.
  • Facebook and Instagram posts on VIE magazine’s accounts.

Niche Magazine Business Advertising Rates

Quarter Page: $525*

Half Page: $825*

Full Page: $1,350*

Back Cover: $1,850*

Full Page Inside Back Cover: $1,850*


*Includes design services.

Fall & Winter 2017 Production Schedule

Wednesday, August 9th: First Call for Listings
Wednesday, August 16th: Final Call for Listings/Ad Sales Closed
Wednesday, August 29th: Ad Materials Due
Tuesday, September 19th: PDF Files to Printer
Tuesday, October 3rd: Magazines Enter Mail Stream
Thursday, October 8th: Magazines on Display

Calendar, availability, and distribution subject to change based on strategic opportunities and reader and market needs.


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